Jean W. Rosenthal, Case Writer, Yale School of Management
Jaan Elias, Director of Case Study Research, Yale School of Management
Alexandra Barton-Sweeney, Case Writer, Yale School of Management
Irwin Mendelssohn, Research Associate, Yale School of Management, Class of ‘08
The Walter V. Shipley Business Leadership Case Competition and its sponsors, the Aspen Institute Center for Business Education and JPMorgan, for their time and financial support in developing the case study.
The Environmental Defense Fund and the staff of its Texas office for their time, insight, and use of materials. We particularly are grateful to James D. Marston, Regional Director of EDF's Texas Office and Head of the State Climate Initiative.
Opening page and Tab 4: The TXU Monticello Steam Electric Station power
plant near Mt. Pleasant, Texas, Mike Stone, © Reuters. Used with
Permission.
Tab 3: Advertisement from StopTXU.com courtesy of Environmental Defense Fund.
Tab 4, Top tab 2: Desert Sky Wind Farm, West Texas, Edward Jackson. Based on photo used under the Wikipedia project permission to copy with attribution.
Tab 5: A view of the TXU building in downtown Dallas, Texas, photographer Mike Stone. © Reuters. Used with Permission.
Tab 6, Top tab 3: "TXU Corp: Initiating Coverage on TXU with a Hold Rating and $62 TP," courtesy of Deutsche Bank Company Research. Used with permission.
Tab 8: Texas Transmission Lines, from Power to Choose, Texas Electric Choice Education Program.
Tab 9: Texas State Capital, © 2006 photographer Larry D. Moore. Photo used under the Wikipedia project permission to copy with attribution.